Here Are 5 Factors Influencing Consumer Behaviour

Do you know how businesses try to influence consumers to buy behaviors? What are the factors influencing consumer behaviour? What is Consumer Behaviour? Consumer behavior refers to actions and the decision process that purchases goods and services for self -consumption. It is necessary for every business to understand consumer behavior to know how your potential/target … Read more Here Are 5 Factors Influencing Consumer Behaviour

Traditional Marketing Vs Digital Marketing/ Differences

Marketing is referred to a set of activities that a marketer takes in order to convince the customers to purchase their product. But recently Digital marketing has taken over Traditional marketing. Some marketers use traditional approaches and some modern whichever audience they find suitable. In order to understand let’s look at differences between Traditional Marketing … Read more Traditional Marketing Vs Digital Marketing/ Differences

Do You Know Pestel Analysis? Let Me Teach You!

PESTEL Analysis for a company is used to analyze the macro environment of a company. It stands for Political, Economical, Social, Technological, Environmental and Legal factors. It is done by a company before entering a new market so that the company doesn’t have huge problems. Macro refers to all major external factors over which marketing … Read more Do You Know Pestel Analysis? Let Me Teach You!