Case Study: Nokia And Factors That Affected Its Longevity

How many of us use Nokia in today’s world. Nokia had a first-mover advantage when phones were first launched and were a worldwide brand that had captured more than 70% of the market share in most of the countries. With reasonable prices and first-mover advantage, where did they go wrong? Here’s a case study on … Read more Case Study: Nokia And Factors That Affected Its Longevity