Here Are 5 Factors Influencing Consumer Behaviour

Do you know how businesses try to influence consumers to buy behaviors? What are the factors influencing consumer behaviour? What is Consumer Behaviour? Consumer behavior refers to actions and the decision process that purchases goods and services for self -consumption. It is necessary for every business to understand consumer behavior to know how your potential/target … Read more Here Are 5 Factors Influencing Consumer Behaviour

Facts About Indian Consumers

Indian markets and consumers have been constantly fluctuating. If any person claims that he’s well aware of the Indian consumers, he lying! Understanding Indian markets and consumers is a tricky business. This is because of the increasing population, market, competition, and start-ups. It makes a marketer confused in order to select the proper segment to … Read more Facts About Indian Consumers

Time For You To Know About Amazon’s Marketing strategy

So today let’s talk about the biggest online retailer, Yes it’s Amazon. What made Amazon worth $977.59B company. What was Jeff Bezo’s vision and what did he do to become the first centibillionaire? Why is Amazon dominating globally and will continue to dominate? What was Amazon’s marketing strategy? About Amazon is an E-Commerce website. Started … Read more Time For You To Know About Amazon’s Marketing strategy

Online Marketing Strategies For Entrepreneurs| 2020

Are you a business owner who’s struggling in order to get customers? Have your customers started shifting to your competitors? Do you know why?

In order to answer this question. Let me put forward one more question. Do you use Online platforms in order to promote your business or is it still word of mouth? The adoption of smart devices like smartphones, tablets, laptops and penetrating the market through the use of the Internet has given rise to digital marketing.

What is Online Marketing/ Digital Marketing

In simple terms, marketing of products and services using digital technology and the Internet is known as “Online Marketing/ Digital Marketing”. The basic goal of Digital Marketing is to Segment, Target, and Position yourself on the Internet.

Online Marketing Strategies For Small Businesses

Social media marketing

Social Media Marketing

Social media marketing is the use of digital platforms like Facebook, Twitter, etc to promote your business. Entrepreneurs can interact with the customers on Social media that can help them get likes, shares and follows which will help them create a community.

Content marketing

Content Marketing

Content marketing helps in order to target the niche and targeted audience. This involves designing, creating meaning full content. This includes blog posts, graphs, videos, photographs. This can help boost your followers on social media.

Email marketing

E-Mail Marketing

E-mail is a platform wherein you can target and inform your audience about your products. In order to use this, the owner has to collect Ids of every customer. The business should also make sure that they shouldn’t be spammed.

Influencer marketing

Influencer Marketing

Entrepreneurs target their audience through social media influencers. This can be beneficial in order to expand your business and even for beginners. This can be a huge hit if your product is targeted towards millennials.

SEO a type of Online Marketing Strategy

SEO (Search Engine Optimization)

SEO is a way of driving traffic to your website on the basis of organic search results on search engines( Google, Bing, etc). SEO also includes keyword research, backlink building, using relevant keywords.


The pace at which online marketing is increasing it can be used to targeted worldwide audience. If your company still hasn’t started using online marketing strategies, this is the right time to use it. And if you are planning to opt Online marketing/ Digital Marketing this the right time.

Have A Fantastic Marketing Strategies Of Apple With Minimal Spending.

Apple has been a global dominator in the smartphone market. Apple is the second-largest company in the world by market capitalization and therefore most technology in the world ahead of Microsoft. Marketing strategies Apple used to dominate the technology market… About Apple Inc is an American Multinational Company that designs computer software, online services, and … Read more Have A Fantastic Marketing Strategies Of Apple With Minimal Spending.

Traditional Marketing Vs Digital Marketing/ Differences

Marketing is referred to a set of activities that a marketer takes in order to convince the customers to purchase their product. But recently Digital marketing has taken over Traditional marketing. Some marketers use traditional approaches and some modern whichever audience they find suitable. In order to understand let’s look at differences between Traditional Marketing … Read more Traditional Marketing Vs Digital Marketing/ Differences

Trending Internet Marketing Strategies for 2019

Internet marketing strategies are a strategy in which marketers promote their products on digital media mostly on the Internet. Every year businesses start following new trends to survive in the market and competition. These strategies need to be kept in mind by all businesses. Internet Marketing Strategies Video Marketing Video marketing is a component of … Read more Trending Internet Marketing Strategies for 2019

Guide on Gucci’s Marketing Strategies

Gucci a luxury brand is still preferred by many…Does anyone know what makes them so valuable or marketing strategies Gucci’s used to attract customers? Introduction Gucci is an Italian luxury brand of goods and leather. Guccio Gucci founded Gucci in 1921 in Florence, Italy. Gucci has always been one of the top brands in the … Read more Guide on Gucci’s Marketing Strategies